Company stages of growth

by Unre Visagie

Stages of growth in an entrepreneurial company
Chapter 2 p.2
You say that certain companies are not start-up companies any more and that they are moving into a different stage…You also indicated that different people’s strengths and skills relate to different phases of development…Can you explain this to me?
Organizations go through different stages of growth.
The first stage of an entrepreneurial company is typically pioneering by nature where a small group of people start a business with a lot of creativity and enthusiasm. The initiators are involved in every aspect of the business.
As the business grows and more people join the company a need develops for efficiency and control. Consequently more formal management systems have to be introduced. The marketing demands, to ensure growth, also increase.
As the business continue to grow it becomes more diverse in its activities. The next phase focuses on enhancing effectiveness and internal co-operation, with business integration becoming a major objective. This requires the addition of more experienced management skills into the organization.
Eventually a company will grow to a size where the social and community demands – both within the company and its external environment – become critical considerations. Once again entirely different managerial skills are require, concentrating on aspects such as empowerment, transparency and consultation with all stakeholders. It also required an adjustment of the internal culture of the organization.
Different people have a natural aptitude to play different management roles during the growth of a company. Four different roles can be identified:
Initiators:
Breaking ground, opening up potential markets, getting leads and making new contacts.
Advancers:
Developing business opportunities beyond the initial phase, converting leads into business contracts.
Implementers:
Building long-term business and community relationships and ensuring business momentum.
Maintainers:
Keeping current business processes intact, developing new systems and processes to enhance efficiency and effectiveness.

Stages of growth in an entrepreneurial company

wt question64 Company stages of growth

Ask

You say that certain companies are not start-up companies any more and that they are moving into a different stage…You also indicated that different people’s strengths and skills relate to different phases of development…Can you explain this to me?

wt exclamation64 Company stages of growth

Answer

Organizations go through different stages of growth.

The first stage of an entrepreneurial company is typically pioneering by nature where a small group of people start a business with a lot of creativity and enthusiasm. The initiators are involved in every aspect of the business.

As the business grows and more people join the company a need develops for efficiency and control. Consequently more formal management systems have to be introduced. The marketing demands, to ensure growth, also increase.

As the business continue to grow it becomes more diverse in its activities. The next phase focuses on enhancing effectiveness and internal co-operation, with business integration becoming a major objective. This requires the addition of more experienced management skills into the organization.

Eventually a company will grow to a size where the social and community demands – both within the company and its external environment – become critical considerations. Once again entirely different managerial skills are require, concentrating on aspects such as empowerment, transparency and consultation with all stakeholders. It also required an adjustment of the internal culture of the organization.

wt ch2 a stages of growth Company stages of growth

Company stages of growth

Different people have a natural aptitude to play different management roles during the growth of a company. Four different roles can be identified:

Initiators:

Breaking ground, opening up potential markets, getting leads and making new contacts.

Advancers:

Developing business opportunities beyond the initial phase, converting leads into business contracts.

Implementers:

Building long-term business and community relationships and ensuring business momentum.

Maintainers:

Keeping current business processes intact, developing new systems and processes to enhance efficiency and effectiveness.

About Unre Visagie

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